I Am Not Just an Agent: Why You Need a Marketing Director

I Am Not Just an Agent: Why You Need a Marketing Director

November 24, 2025

If you were launching a startup, you wouldn't just hire a receptionist to answer the phone. You would hire a CEO to run the strategy, a CFO to manage the money, and a CMO to drive the demand.

Your home is likely your most valuable financial asset. So why would you hire someone who just "opens the door"?

The real estate industry is filled with well-meaning people who view their job as "showing houses." My philosophy is different. I view my job as being the Chief Executive Officer of the sale of your property.

And my background is your biggest advantage.

The "Auto Industry" School of Hard Knocks

Before I ever sold a home, I spent over a decade as a professional Marketing Director and Technology Specialist in the highly competitive LA automotive industry.

If you think real estate is competitive, try selling cars in Los Angeles. It is a cutthroat environment where every lead costs money and every conversion is tracked. I wasn't just "in marketing." I was hands-on in the trenches:

  • Developing digital strategies: I learned exactly how to capture attention in a crowded feed.
  • Managing paid ad budgets: I learned how to spend $1 to make $5, a skill I now use to market your home.
  • Building sales systems: I built online sales funnels that generated over $40,000 per month in consistent revenue.

I learned that "hope" is not a strategy. Data is a strategy.

The Meticulous Analyst

My background isn't just creative; it is foundational. I hold a degree in Economics and Entrepreneurial Business Operations from Cal State LA, and I spent my early career in banking.

Most agents look at a neighborhood and say, "Prices feel like they are going up." I look at the absorption rate, the days-on-market velocity, and the interest rate spread.

When we receive an offer on your home, I don't just look at the price. I stress-test the buyer's financing with the scrutiny of a bank underwriter. I want to know if the deal will actually close before we take your home off the market. This is the "Meticulous Analyst" mindset.

The Project Manager

Finally, selling a home in 2025 is a logistics operation.

  • Who manages the painters?
  • Who coordinates the stagers?
  • Who handles the city retrofit compliance?

If you hire a "Standard Agent," you are the project manager. You are the one calling plumbers and waiting for no-shows.

When you hire me, I deploy my Vendor Network. I have vetted partners—from Revive for renovations to Stage It Up LA for design—who answer my call immediately. I manage the chaos so you don't have to.

The "Buitron Inc." Promise

When you sign a listing agreement with me, you aren't just hiring an agent. You are hiring a specialized team:

  1. A Marketing Director to generate demand.
  2. A Financial Analyst to protect your equity.
  3. A Project Manager to execute the logistics.

This playbook isn't a theory. It is the exact, data-driven professional framework I have been executing for my entire career.

I am not just here to sell your home. I am here to maximize your return.

Ready to see the difference?